SEO/SEM Analyst

20 May SEO/SEM Analyst

Posted at 06:33h in Open Career by

About The Role

                  We are seeking a highly skilled and data-driven SEO Analyst to drive our organic search strategy. This role requires expertise in technical SEO, content optimization, data analysis, and cross-functional collaboration to improve search visibility and performance. The ideal candidate is proactive, analytical, and experienced in managing SEO initiatives globally.

                  Key Responsibilities:

                                            • Develop and implement SEO strategies to increase organic traffic and conversions.
                                            • Conduct keyword research, competitor analysis, and content gap analysis to identify growth opportunities.
                                            • Optimize on-page elements, metadata, and internal linking for maximum search engine performance.
                                            • Audit and improve site architecture, crawlability, and indexability to enhance rankings.
                                            • Propose improvements for structured data and mobile-first best practices.
                                            • Identify SEO issues such as site errors, duplicate content, and broken links.
                                            • Create high-quality, SEO-optimized content.
                                            • Optimize landing pages, and product pages, and blog posts to align with search intent and conversion goals.
                                            • Track and analyze SEO performance metrics (rankings, traffic, CTR, conversions) using Google Analytics, Google Search Console, SEMrush, and similar tools.
                                            • Conduct A/B testing to refine strategies based on data insights.
                                            • Stay updated on Google algorithm changes, industry trends and competitor practices to adjust strategies proactively.

                                            Requirements:

                                                • 5+ years of hands-on SEO experience, preferably in a strategic or technical role.
                                                • Proven track record of increasing organic traffic and rankings.
                                                • Strong knowledge of Google ranking factors, Core Web Vitals, and algorithm updates.
                                                • Proficient in SEO tools like Google Analytics, GSC, SEMrush
                                                • Experience with enterprise SEO, international SEO, and local SEO.
                                                • Passionate and knowledgeable of the fitness industry (CrossFit, Olympic lifting, Powerlifting, etc.)
                                                • Strong analytical skills with experience in data visualization and reporting.
                                                • Excellent communication skills and ability to present SEO insights to stakeholders.
                                                • Self-motivated, detail-oriented, and results-driven.